In the fall of 1999, the Northern Virginia Alumnae Chapter of Zeta Tau Alpha developed a new community service project based on the already successful THINK-PINK!® campaign by getting involved with their local NFL team, the Washington Redskins. At the first Redskins home game in October, ZTA collegians and alumnae from the metropolitan Washington D.C. area joined together to distribute 8,000 THINK-PINK!® ribbons to fans, stadium employees and even the team owner. In the year 2000, ZTA expanded the program with NFL events in Indianapolis, Miami, New York and again at Washington D.C., distributing over 85,000 ribbons. In 2001, the association with the NFL spread tripled to 12 teams with support from the general office of the NFL and the ZTA Foundation. That year, new ribbon-stickers were introduced. The program continued in 2002 in nine NFL cities and with one NBA team. To date, ZTA chapters have worked with more than a dozen teams to participate in the ZTA THINK-PINK!® campaign, reaching more than 500,000 football fans across the country. For the future, this program promises to continue its growth in spreading awareness.

2005 NFL and ZTA THINK PINK! Distribution Schedule:
If you would like to volunteer at a NFL ZTA THINK PINK! distribution, please email your local ZTA contact below. If you would like to help coordinate a distribution in your city please contact Vicky Decker Griffith at vicki@clydes.com.

See a recap of 2004 NFL events!