ZTA
began an association with The Susan G. Komen Breast Cancer
Foundation in 1992 when it became the first national sponsor
of the Race for the Cure®’s National Series Breast
Cancer Survivor Recognition Program. Since that year, ZTA
has continually served as a national sponsor of the Survivor
Recognition Program. In the early 1990s, ZTA co-sponsored
this program for three years with Kellogg. In 2002, RE/MAX
replaced Kellogg as ZTA’s co-sponsor. ZTA provides the
signature pink T-shirts and caps for participants to wear
during the race. As part of the Survivor Program, ZTA also
provides pink “In Memory Of” and “In Celebration
Of” back signs for participants to wear during the Race
for the Cure® events so they may race in honor of a friend
or loved one. The ZTA Foundation also provides an educational
item for each Race participant, such as the ZTA
Breast-Self Examination (BSE) Calendar Reminder Stickers.
On behalf
of ZTA, the Foundation has donated more than $1.6 million
to The Susan G. Komen Foundation since 1992. Additionally,
more than 5,000 Zetas volunteer in excess of 50,000 hours
each year to support the more than 100 Komen Race for the
Cure® events nationwide. Zeta Tau Alpha facilitates its
local efforts through a ZTA Race Representative
at each Race. See photos from 2004 races here. |
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